Prospectus Web Facebook Link
Aug 212012
 

Dynamic websites change whenever new information is posted; a distinct advantage for the WordPress platform. With Goggle’s Penguin and Panda updates, sites that don’t offer fresh content lose search rankings compared to sites that are frequently updated. The real advantage for WordPress websites is the end-user can post new stories with minimal technical know-how. If you can use a word processor you can add fresh content. In the post Panda world, dynamic websites will constantly gain search rank position if the end-user diligently adds new stories. The life of the ‘static online brochure’ is essentially dead. A modern site is linked to a business facebook page, allowing visitors to seamlessly see what the customers are saying. This builds confidence, helping to encourage a purchase.

This flow-chart shows the typical interactions of a website developed by Prospectus. There are still ‘static pages’ however, they also show static information like: about us, find us, company mission, what we do. All the other parts of the site change as the end-user keeps fresh relevant content posted to their site. If you have any questions or would like more information, please contact us here.

Oct 262011
 

Prospectus completed the initial web-site revamp for Windswept Sales and Service windsweptsales.com.  Based in Mt. Pleasant SC, a suburb of Charleston, they provide custom logo, apparel, embroidery and specialty products to a large array of businesses.  We were able to completely upgrade their old web-site with a crisp new WordPress site complete with a new ‘dot-com’ URL.  The work was completed in less than a week using most of the graphics available from the old site.  Karen, the site’s proud new owner, is already trained in using the simple ‘posting’ platform in WordPress.  Originally the site had minimal exposure with Google (in fact is was hard to find if you knew the url).  It scored just a 13 on Hubspot’s website grader the new site immediately ranked at 53 on the web-site grader (how well does your site rank? Check it out  http://websitegrader.com).  This rating should steadily increase with ‘fresh relevant content,’ new keywords and constant SEO work.  See our ‘What Google’s Panda algorithm means for your web-site‘  and what these site improvements will do for their Google page rankings.  If you have a stale web-site that needs an upgrade, please contact us and you can be a proud web-site owner too.

Oct 012011
 

Prospectus is putting the finishing touches on a new social network site called oldrats.com.  The site is designed for the alumni of Riverside Military Academy based in Gainesville Ga.  The name comes from the non-endearing name given the students by the local “town boys” – ‘river rats’ or more commonly just ‘rats’.  Many of the active alumni attended school during the Vietnam War, a time when short-haired young men in uniforms were not welcome, hence the derogatory name.  It didn’t help that the local “town girls” also love a man in uniform. At a recent homecoming it was decided that it would be better to preserve some of the stories frequently tossed around the bar.  The site is designed to allow all rats to register an account.  After receiving a confirming e-mail, they can contribute stories, upload photos & videos, and comment on existing stories in a manner very similar to facebook.  This type of site is ideal for clubs, homeowner associations and other groups that want to keep an active dialogue.  Please contact us if you or your club or organization could benefit from your own ‘social media’ web-site.

Sep 012011
 

Are you stuck with an old ‘static’ web-site you would like to upgrade?  Prospectus can change your site into a modern, crisp WordPress site in no time. Using your existing graphics, photographs and page hierarchy your new site can be quickly updated.  Your new WordPress site lets you update it with new testimonials, before & after photographs and recent success stories.  You don’t have to be held hostage by your web designer or pay anyone to keep your site’s content fresh.  We also create a facebook page and synchronize your web-site to automatically upload posts to your page.  (If you already have a facebook page we will set-up the synchronization.)  We can upgrade your graphics in-house to coordinate the look of your web-site and facebook pages.  We also design your web-site to easily interface with mobile devices.  Thirty-five (35%) of Americans have smart phones and 7% of all web searches are from mobile devices; if your site was developed more than a couple of years ago, it is probably unfriendly to mobile devices.  There are a lot of other features automatically included in all of our web-sites, you can see additional details at ‘What we do‘.  You can be completely upgraded in no time and pay us over time!  That’s right, we’ll fix your site now and let you pay us over several months … contact Prospectus now to catch all the details of our limited time offer at contact-us.